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Balzac

Matt Sarz: Why not WarnerMedia for the Mountain West rights?

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Friday, March 8, 2019

A passing thought or two on WarnerMedia: Why not the Mountain West?

 
I want to make sure off the top that you, the reader, know that there's no informed, behind the scenes thought behind this topic.
 
So the wheels are turning at WarnerMedia at the executive level & my first thoughts about regular season collegiate content they could acquire stopped at one place where they have a foot in the door regionally: The Mountain West, whose rights agreements with CBS Sports & ESPN expire at the end of the 2019-20 athletic year.  The conference has had a small package of football & men's basketball games on the AT&T Sports RSNs for several years.
 
This got me to thinking that this could be a worthwhile partnership. The Mountain West hasn't been thrilled about some of the slotting of their games, specifically in the areas of start times. Meanwhile, the linear TV channels of TNT, TBS and TruTV have a decently open canvas on weekends for live sports.  I believe the channels also have enough subscribers to support any requirements Boise St. home football games would have as they have a slightly separate deal for themselves.
 
Beyond those linear channels, B/R Live has gained traction through their coverage of UEFA championships, limited live NBA games, a small set of AAF games & other niche properties. The platform did have the failure of the PPV purchasing system for the Tiger Woods-Phil Mickelson golf event, but the stream seemed to hold up.  The conference has experimented with current partner Stadium for events on Facebook when linear TV wasn't an option. I realize the "free vs. pay" option is another hurdle, but it has gained a level of acceptance.
 
Regional games on AT&T Sports & Spectrum Sports PPV could stay & use B/R Live out of market, assuming there is some location services component to protect the in-market rights.  Maybe leverage Audience Network for some additional carriage of those games on DirecTV & AT&T UVerse or partner up with AT&T's telecom resources.

One quote that got to me and also leads me to believe that WarnerMedia wouldn't need to be the sole distributor of this content comes from the head of WarnerMedia, John Stankey.  While he was talking about entertainment content, I see no reason that it couldn't apply to sports as well:
...Well, look, we invest as much in WarnerMedia as Netflix does every year. In some cases we keep it for ourselves and in some cases we license it to them. Our ability to build content of scale and quality is really second-to-none in terms of an in-house production capability. And now Bob will make the decision about how much we should hold on our own platforms and how much we should license to third-party distributors....

There's no reason to believe that they couldn't seek out other distribution partners while maintaining control of rights.

Would like to hear your thoughts.

Balzac Out

http://mattsarzsports.blogspot.com/2019/03/a-passing-thought-or-two-on-warner.html

 

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2 hours ago, retrofade said:

I have to wonder about what appears to be your obsession with the MWC TV deal is. 

He's @FormerFrog, @ProprietyofLeyluken and a few others that I can't recall.  He's obsessed with it.  He' s just an AAC troll.

thelawlorfaithful, on 31 Dec 2012 - 04:01 AM, said:One of the rules I live by: never underestimate a man in a dandy looking sweater

 

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7 minutes ago, mugtang said:

He's @FormerFrog, @ProprietyofLeyluken and a few others that I can't recall.  He's obsessed with it.  He' s just an AAC troll.

 

4 minutes ago, retrofade said:

Well that certainly explains a whole helluva lot. 

Trolls who type a lot more than all of their targets put together are really bad at their craft and should probably find a new hobby.

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22 minutes ago, Rebels2k3 said:

Honestly....why don't you ban outright trolls? If they don't bring anythingt to the table besides toxicity...just ban them.

The history of the board has been to give a lot of leeway and let the board police itself.  I try to let that go.  I have banned this guy multiple times and I’m sure I’ll end up banning him again when he gets out of line. 

thelawlorfaithful, on 31 Dec 2012 - 04:01 AM, said:One of the rules I live by: never underestimate a man in a dandy looking sweater

 

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13 hours ago, mugtang said:

He's @FormerFrog, @ProprietyofLeyluken and a few others that I can't recall.  He's obsessed with it.  He' s just an AAC troll.

The name... is Balzac.

I didn’t know posting a Matt Sarz article would get this much heat.

I love the MWC. This WarnerMedia Development could be good for the conference.

Balzac Out 

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If he's in fact FormerFrog, he's cleaned up his act considerably. Indeed, what he's said here has generally been not "toxic" but merely accurate about the MW's deficiencies.

Boom goes the dynamite.

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